Sodexo's launch of the company's latest m-commerce solution — two new mobile apps — will eliminate wait times, increase customer engagement and build brand loyalty for two Retail Brand Group restaurants, Jazzman's Cafe & Bakery and SubConnection.
The apps were piloted and launched this semester at Sodexo locations at Gonzaga University in Spokane, Wash., (both apps); University of Evansville, Evansville, Ind. (Jazzman's app); and Methodist College, Fayetteville, N.C. (SubConnection app). The technology solution is now widely available and will debut in more Sodexo locations by fall.
The Jazzman's Cafe & Bakery app is available for iPhone, iPod Touch, and iPad, and can be downloaded for free in the iTunes store. It will become available for the Android platform next week.
"Consumers of today and tomorrow not only want, but demand, quality m-commerce solutions that make their lives easier," said Rick Bollar, vice president, digital strategy, Sodexo. "Using mobile solutions that not only allow you to get information, but also pay for the goods and services is the price of entry for creating a memorable customer experience."
At Jazzman's Cafe & Bakery, users can order a customized hot or cold beverage, daily bakery items and also pay for their items through the app.
Mobile apps and other m-commerce efforts are a part of Sodexo's miExperience, a platform of technology solutions, integrating systems to enhance the guest experience and engage customers.
Retail Brand Group is Sodexo's strategic branding company dedicated to comprehensive retail solutions. Retail Brand Group’s portfolio includes Jazzman's Cafe and Bakery and Pandini's.
