• Chipotle honored by television ad created by a 'big fan'

    Tags: Fresh Mex, Marketing
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OC Register: In a 30-second television ad, titled "Monumental," a college student compares Chipotle's burritos to monuments from around the world such as the Taj Mahal, Eiffel Tower and the Statue of Liberty. In the opening scene, camera-toting tourists hover around the chain's famous foil-wrapped burrito like paparazzi.
 
 

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