Gloria Jean's steps up commitment to certified coffee

Gloria Jean's steps up commitment to certified coffee
Tags: Coffee / Specialty Beverages
August 15, 2007

SYDNEY, Australia — Gloria Jean's Coffees has announced it will increase the amount of coffee it purchases from Rainforest Alliance Certified farms to nearly 3.9 million pounds this year.

The purchase is an increase of more than 700 percent from 2006, when Gloria Jean's Coffees bought more than 450,000 pounds of certified coffee. Moreover, the company said it would continue to increase its commitment to the Rainforest Alliance by planning to source up to 80 percent of its total coffee supply, or more than 5.5 million pounds annually, from Rainforest Alliance Certified farms within the next three years.

Gloria Jean's Coffees began its association with the Rainforest Alliance in 2004, buying and roasting its first bags of beans from Rainforest Alliance Certified farms in April 2005. In 2006, 15 to 20 percent of the company's total coffee came from certified farms. The company buys beans from certified farms in Nicaragua, Brazil, Colombia and Costa Rica.

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