NEW ORLEANS — Smoothie King Franchises Inc. has appointed David W. Stidham as national marketing director, and David Tornabene and Pat Vanderpool as regional directors of operations.
Stidham will be responsible for leading the brand's marketing communications strategy. He brings more than 10 years of national brand strategy, advertising and franchise marketing experience to the Smoothie King team. Stidham previously served as vice president of marketing for Raising Cane's Chicken Fingers, VP of marketing at Piccadilly Restaurants and director of marketing for Shoney's restaurants. Stidham will work out of Smoothie King's home office in New Orleans.
As regional directors of operations, Tornabene and Vanderpool will utilize their experience working with multiunit operations to oversee regional Smoothie King teams that support local business growth.
Tornabene comes to Smoothie King with 25 years of restaurant experience, including work with the Celebration Station, Al Copeland Enterprises and Burger King brands. Most recently, Tornabene served as a franchise consultant for Popeye's. He will work out of the New Orleans office.
Vanderpool brings nearly 20 years of franchising experience to his new post. He has served as district manager, business consultant and business consultant specialist for Baskin Robbins, and went on to the roles of director of retail operations and then director of franchise services for Baskin Robbins/Dunkin' Donuts/Togo's. Vanderpool will work from Atlanta to oversee the brand's growth and opportunities in Georgia and Florida.
